Pay Per Click News and Strategies

PPC Advertising Provider 7Search Releases Major Platform Enhancements

(PRWEB) July 2, 2008 -- Pay-per-click search advertising (http://7search.com) network 7Search.com announces the release of several major platform enhancements including conversion tracking, geo-targeting and Click-Free?, a direct navigation advertising offering.

"Online advertisers require programs and solutions that provide them with alternative sources of traffic, tools to ensure the highest possible return on their advertising spend and the highest level of traffic quality and customer support," says 7Search.com's Director of Internet Operations Gemma Piscotti. "These platform enhancements have been well received by our existing advertisers during their beta testing and will position 7Search to become more competitive in the pay-per-click advertising industry (http://7search.com/advertise/ppc-advertising.htm)."

7Search.com Geo-Targeting:

Advertisers can now target specific geographic areas with 7Search.com Geo-targeting, creating an opportunity to advertise products and services globally on the Web. Existing advertisers interested in marketing to specific geographic regions through the 7Search PPC platform are able to customize existing campaigns and create new geo-targeted campaigns immediately.

7Search.com Conversion Tracking:

Online advertisers and interactive marketers utilizing the 7Search.com advertising engine are now capable of tracking specific actions such as direct sales, leads generated through their website, even specific (pre-defined) page views. Advertisers simply install a conversion tracking code on their page and once sufficient data has been collected, 7Search.com's system will begin displaying new data columns within their account detailing the number of conversions, cost per conversion, and conversion rate.

Click-Free Direct Navigation:

7Search.com advertisers opting to participate in ClickFree?, 7Search.com's Direct Navigation Advertising (http://7search.com/advertise/direct-navigation.htm) platform, can bid to receive traffic from bookmarked and type-in traffic. 7Search clients select from a list of 5,000 keywords that have been mapped to thematic URLs. Bid prices for 7Search.com's ClickFree? program start at $0.15 per visitor.

About 7Search.com

7Search.com has been a leading pay per click advertising network since its inception in 1999 and is continually recognized as a premier online advertising solution. Providing thousands of companies with an economical and measurable opportunity to obtain new business, 7Search is dedicated to providing value and service to its clients and is positioned to do so well into the future. Currently providing results for over 1 billion searches per month, 7Search specializes in serving the highest quality Internet traffic to website owners across all business verticals. For more information, visit 7Search.com.

###

MORE ARTICLES:

Pay Per Click Edge Adds SEO Component to their PPC Management Service
Raleigh, NC based Pay Per Click Management firm announced today that they are giving their Backyard SEO service to new clients Free of Charge!

SEO Advertising & Pay Per Click PPC
Advertising can be an easy way to break into the internet but there are many downsides to it. Unless you are running a community based site, have a site offering very unique content, a valuable service or product the traffic usually only comes as long as youre paying for it. Of course ad campaigns can also be very expensive to run and maintain so you need to be sure your squeezing everything you can out of it. You should only proceed with an ad campaign if you are positive your site is the best it can be, otherwise you may just be pouring money away. There are thousands of companies on the internet who offer to provide you with ad campaigns, many of which never deliver, do not let any of these points put you off advertising.

PPC Stands For Pay Per Click
PPC stands for Pay Per Click - a popular advertising technique on the Internet. Found on websites, advertising networks, and especially on search engines, PPC advertising involves sponsored links that are typically in the form of text ads. These are usually placed close to search results, where an advertiser pays a particular amount to visitors who click on these links or banners and land on the advertiser's web page.

Pay Per Click Optimization - The Do's And Dont's Of Good Pay Per Click Optimization
Pay per click optimization is now more important than ever, especially when using Google Adwords. The pay per click optimization that I'm referring to isn't necessarily your ad copy, which is also very important, but your landing page copy. The better optimized that your landing page is for the keyword phrase that you're targeting, the less expensive your clicks will be and the higher your page will rank for that phrase. Advanced pay per click marketers will use a different optimized landing page for each group of keywords that they have. This can sometimes mean building several different landing pages for one campaign, however, if this is a very expensive, very competitive campaign, you can bet that those marketers that take the time to do...

Introduction to Pay-Per-Click (PPC) Advertising
PPC, whether it's Google's AdWords or any other similar program, allows advertisers to bid for positioning of their ads on the search engine results page. To a limited degree, the higher your bid, the higher your ad will be positioned, although there are other factors, such as the quality and quantity of information you have on your landing page.

PPC Marketing, PPC Advertising, Pay Per Click, Internet Marketing
PPC Means ProsPerous Campaigns!

Search Marketing Category Added to PPC Blog, the Pay Per Click Journal
Website marketing solutions at Brick Marketing are proud to announce the addition of the Search Marketing category, which is an electrifying new supplement to the informative Pay Per Click Journal.

Free Pay Per Click-PPC Search Engine Advertising
Did you know that there are actually pay per click search engines that will actually reward you with $10, $25, $50 or even $100 just for signing up for an account? That's right sign up for FREE and start advertising your site using pay per click search engines.If you are new to PPC search engines then trying out a few free ones may be a good idea until you get the hang of how they work.

Pay Per Click (PPC) Marketing, Advertising on the World Wide Web
Pay Per Click marketing or PPC marketing is the most popular method of advertisement employed by various websites on the Internet. PPC marketing may often be referred to as pay for position, cost per click or pay for performance. But regardless of the term used, Pay Per Click marketing is the online advertiser's medium of choice for promoting products and services to online consumers.

PPC Advertising- Considerations Before You Begin With Pay Per Click Advertising
Important Pay Per Click Considerations For Business Promotion

Top 8 Benefits of Pay Per Click (PPC) Marketing
Pay per click refers to paying for website traffic via advertising within a search engine or marketing program. Advertisers pay a fee for each time a visitor clicks on their advertisement and enters their website. Pay per click advertising is one of the best ways to attract highly targeted visitors to your website.Pay-per-click (PPC) advertising is a very popular form of driving traffic to a website, especially to a brand-new one. PPC has a numerous advantages to businesses of all sizes. Here are just a few:

Use Pay Per Click (PPC) During The Holiday Shopping Season
The holiday shopping season has a beginning, middle, and end. You can argue it begins in September and ends in January. No matter what timeframe you have it?s still a finite period of time during which a very large percentage of yearly retail sales are made. You have to strike while the iron is hot. It is unrealistic to expect users to locate your online presence by directly entering your website address. More than 75 percent of Internet consumers use search engines and directories to look for products, services and information.

The Importance Of Pay Per Click (PPC) Campaign Management For Success
You spend all your time and energy building a great website, and now you want to cash in all your work, plus maybe even make some money on the side through your online ads.

Pay Per Click Management Service Re-Launched by Pay Per Click Firm Brick Marketing
Brick Marketing, a full service website marketing solutions firm, is very proud to announce the re-launch of their pay per click management service to help businesses of all sizes build brand awareness, increase qualified traffic to their website, and take advantage of the burgeoning growth of pay per click or PPC advertising.